GiveWithoutGiving.org (GWG) is a very interesting program that can be added to any website or blog. Along the lines of “GoFundMe”, GWG is an ad-based fundraising platform that can be integrated into any website or blog. The idea behind GWG is to allow any individual or organization to create a free virtual billboard allowing supporters to purchased ad space. The proceeds from the ad revenues go to the designated cause the virtual billboard represents. Another way to think of GWG is to think of it as the virtual version of physical sponsor bricks often associated with non-profit organizations and museums. What I like most about GWG is that 90% of the ad revenues go directly to the designated cause, and only 10% is allocated for administrative purposes and merchant fees.